Advertising toothpicks for One Minute Briefs:
Advertising toothpicks for One Minute Briefs:
Here’s a little concept I created for advertising voting in the run up to the UK general election. One Minute Briefs teamed up with the I Give an X project to set the brief. You can read more about I Give an X on their website. I’m kind of ashamed of the visual because it’s […]
My concept for advertising Instagram for good ol’ One Minute Briefs:
How would you advertise bin bags? Here’s my quick idea in response to a recent brief from the guys at One Minute Briefs (click image to enlarge): What line would you use? With a bit more thought I’m sure there are loads of ideas around different words for rubbish: trash, garbage, refuse, waste etc. Have a go and […]
I’ve recently been enjoying a little presentation by legendary copywriter Luke Sullivan which he gave at Miami Ad School a few years back. The emphasis of his presentation is that ‘simple gets noticed’. The idea that simplicity is desirable in advertising isn’t new, but Sullivan has a way of putting things that brings the message […]